Keep the "meltdowns" to the ice, not your life. Most ice melters are corrosive to your car, toxic to your lawn, and painful for your pet's paws - so we decided to shake things up a bit. Not only does our Ice Melt do the job better, faster, and with a strong endorsement from Mother Nature herself, but what truly makes our Pet-Safe Ice Melt different is this: our proprietary organic technology, ProtectRx™, reduces corrosion rates by up to 75% compared to regular ice melters, making it safer for your vehicles, equipment and other surfaces — and we added soil supporting compounds that are biodegradable to help keep your plants as green as our mission. It's the paw-fect solution for a winter that doesn't bite back.